With each passing day, mobile is becoming more and more important to small businesses. Using the right features, mobile apps can increase revenue in addition to customer satisfaction and can provide helpful insight to the spa or salon owner.
So what can a spa do with a mobile app? What makes these tools so powerful? Here are 5 characteristics to keep in mind:
Characteristics to keep in mind for beauty salon app
1. Reservations
Taking reservations through a mobile application generates greater comfort for your customers and your employees. A mobile reservation system for a spa adds elegance and an excellent image to your business allows better planning and staffing. Some customers just don’t like to talk on the phone, offer a quick and easy reservation for them. On the other hand, mobile reservations are easier to manage and analyze compared to a classic work schedule and can also help increase sales of more discreet services.
2. Deals and Coupons
Increase your clientele in normal seasons and at unpopular time slots. Your customers will appreciate discounts or other benefits. Many of your clients are probably not even thinking about a haircut for this weekend, but an offer from you can change that fact. These are effective ways to increase your sales of services and products and keep your customers satisfied.
3. Learn from your customers
Understanding the wishes of your customers can seem complicated; through a mobile application, you can do it easily. First, create satisfaction surveys, ask your customers what they liked and what they did not like about your services, generate interest in them by asking what other services they would like to obtain. Some examples include:
1) What treatments would you like to add to your current services?
2) What prices would you consider paying for specific services that you do not currently use?
3) Who is your favourite stylist?
4) Do you like music?
5) Do you like the products? The list goes on and on.
4. Go Social!
Ask your customers to leave a comment about the services you have received and make them public through social networks from the same mobile application. Ask your most trusted customers to recommend your services from within the app to increase your popularity.
5. Push Notifications
Will a famous stylist / masseuse come to your business? Don’t miss out on letting your customers know. With your mobile application, it will be so easy to promote the events in your business, and it is much more efficient than a campaign on social networks or than sending mass emails.
Consider sending offers and discounts weekly via notifications to all your customers.
It may seem like one more task to add to your list, but the opportunities far outweigh the costs of implementing a mobile app. In fact, a basic application can be created very easily and cost-effectively using our services. For more information on how we can help you, please contact us on our website Builder.ai.
